Counterparty

Essay · July 31, 2025 · 22:31

how i lost $1,000,000 in a day...

The Signal

Threadguy retraces the trade behind his million-dollar fumble: he built roughly 1% of SHOGGOTH, sold the entire position around an $8 million valuation, and watched the token reach as high as $160 million within days. The loss was foregone upside rather than a realized seven-figure drawdown, and he traces it to abandoning conviction, rotating among too many coins, and leaving no moon bag. His response is a much more concentrated plan built around the MOG position he had held from a $12 million valuation and a new, heavy allocation to GOAT.

Key Takeaways

  • 01

    The million was left on the table

    Threadguy says he once held about 1% of SHOGGOTH and sold all of it near an $8 million valuation. When the token later traded around $100 million, that same stake would have been worth roughly $1 million; its run reached as high as $160 million by his account.

  • 02

    Over-rotation broke the thesis

    He had positioned for AI coins, then Binance's PNUT and ACT listings pushed attention back toward animal memecoins. Feeling offside, he repeatedly sold and rebought across roughly 20 bags instead of holding the names he actually believed in through 30–50% drawdowns.

  • 03

    Concentration becomes the answer

    He contrasts the SHOGGOTH exit with MOG, which he says he bought near a $12 million valuation and continued holding as it approached $1 billion. Concluding that he needed only one more major trade rather than hundreds of small ones, he sold scattered positions and made GOAT his next conviction bet.

On the Record

I sold every dollar. I didn't even leave a moon bag. Number one rule is always leave a moon bag. I didn't leave a moon bag.

All I have to do is make two trades and be right.

The Breakdown

One percent of SHOGGOTH

Threadguy begins with an earlier Shoggoth coin connected to Martin Shkreli that he and the house bought about eight months before the episode's main trade. That version went to zero, but the meme stayed with them. When a new SHOGGOTH appeared during the emerging AI-coin run, he started buying near a $3 million valuation; after it fell as low as roughly $1 million, he kept adding until he held about 1% of the supply.

The position recovered through $10 million and $15 million. A competing SHOGGOTH then launched with an immediate six-figure push and briefly overtook their community's coin, but Muzzy Vermillion rallied behind the original and helped carry it to roughly $30 million. Threadguy sold only a little during that rise.

The exit before the vertical move

After the $30 million run, SHOGGOTH kept falling and the person Threadguy viewed as the center of its community sold out. He eventually exited his entire position around an $8 million valuation, happy with the story and a small profit but leaving no residual position.

Within four days, he says, the token moved from an $8 million wick to as high as $160 million. He watched updates arrive at $20 million, $30 million, $45 million, $60 million, and $85 million, but refused to chase back in. At a $100 million valuation, his former 1% stake would have been worth $1 million—the calculation behind the episode's title.

How the overtrading started

The missed upside leads into a broader diagnosis. Threadguy saw fresh money and people entering crypto while the supply of established coins worth buying remained thin. He had built positions around an AI-coin thesis, but Binance listing PNUT and ACT shifted attention toward animal memecoins and made those bags feel out of step.

He responded by selling, bidding, and rotating too often. His retrospective rule for that market was simpler: buy a coin he considered good and sit through the 30%, 40%, or 50% drawdowns, because even a decent coin could catch a pump when buyers had few alternatives. The SHOGGOTH mistake was not merely selling early; it was abandoning that approach completely.

From twenty bags to two trades

Tired of holding roughly 20 scattered positions he mostly disliked, Threadguy decided he did not need to copy Frank DeGods' constant microcap trading, OG's aggressive entries, or Rasberry's animal-coin bets. He points instead to MOG: he says he bought heavily near a $12 million valuation, never sold, and still held it as it approached $1 billion, making it the majority of his portfolio.

At a house meeting, he framed that MOG position as the first of the two big trades he believed could define his cycle. He then announced that he was going to “full port” GOAT, sold several other positions, and bought heavily. The episode closes at the moment of that decision, with the result still unknown.

Distilled from the episode transcript · Counterparty Recap Desk

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